SEO Course

Introduction to Google Analytics

What is Google Analytics and How Does it Work?

Google Analytics Account Structure

Important Google Analytics Metrics to Track

Understanding Google Analytics Cookies

Google Analytics Account Setup

How to Create and Set Up Google Analytics Account?

Adding Google Analytics Code to Website

Important Concepts

What Are Goals and Conversions in Google Analytics?

What is Bounce Rate in Google Analytics and How to Reduce It?

How to Set Up Google Analytics Funnels?

How to Link Google Analytics and Google Ads?

Google Analytics Performance Monitoring

URL Tracking in Google Analytics With UTM Parameters

How to Set Up Filters & Segments in Google Analytics?

Google Analytics Custom Reports & Traffic Sources

How to Create Custom Reports in Google Analytics?

Check Google Analytics Traffic Sources and Traffic Behaviour

Understanding Metrics in Google Analytics and Acting on Them

Google Analytics - Certificate

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<a href="https://analytics.google.com/analytics/web/" target="_blank" rel="noopener">Google Analytics</a> is a free-to-use tool that allows webmasters and digital marketers to find insights into web/app traffic, user behavior, conversion, acquisition, and much more.&nbsp;
With this Google Analytics tutorial for beginners, you will learn how to use Google Analytics, create a free account, set up a website or mobile app and implement code, track data, and create goals and funnels. There are proper screenshots and videos to help you do things practically, as well as test your knowledge &amp; skills with quizzes.&nbsp;

Google Analytics - Example

Google Analytics 4 Interview Questions

The most comprehensive Google Analytics tutorial for beginners to learn what is Google Analytics and how to use it for your website insights.

Google Analytics Tutorial for Beginners | Complete Guide

Google Analytics Tutorial

Google Analytics - Quiz

Master the art of using Google Analytics and gaining valuable web/app statistics.

What Does Metrics Show and What Actions to Take?

The data from Google Analytics will help you learn what is the current performance, what can be improved, and what to avoid.
<ul>
<li>
If your traffic is low from organic search, you can understand that it is time to work on SEO and create new and valuable content.
</li>
<li>
For low conversion rates, you can take the right actions like improving content flow on pages, adding proper CTAs, etc.
</li>
<li>
If external sites (guest posts, sponsored posts, etc.) are not driving expected traffic, then you should switch to better options.&nbsp;
</li>
<li>
For high bounce rates, you can fix it by improving user experience on the site, properly structuring the content, and following other tips.
</li>
<li>
If mobile traffic is more than desktop, then focus more on optimizing the mobile experience.
</li>
<li>
You can also revamp your social media strategy on the basis of social traffic.
</li>
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Set goals if you haven&rsquo;t already. This will help you to accelerate your marketing efforts and grow the business.
</li>
<li>
In case there is a decline in traffic on old content, maybe it&rsquo;s because it is no longer relevant. You can then update it and bring the lost traffic back to your site.
</li>
</ul>
These are the key actions that you should take after monitoring things using Google Analytics.

Learn how to view metrics in Google Analytics and what will be the necessary steps, what is the current performance, what can be improved, and what to avoid.

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Understanding Metrics in Google Analytics and Acting on Them

Table of Contents

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